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Membership Programs 2018 - 2019
Picture of Church Chairman
Gregory S. Mahoney
State Membership Director
Email: MEMBERSHIP@kofc-wa.org
Phone: (425) 441-8113

March 2019


E-Prospect Card and Online Membership / Delta Church Drive Concept - March Order-wide Church Drives and Kits / Member Mission Results / Incentives

Brother Knights,

I hope councils are submitting for their Prospect Landing pages through the Online Membership platform. Supreme will build a custom Prospect Landing Page for your council that you can use on a phone, a tablet or a computer.  This prospecting system gives councils the means to implement E-Prospect Cards, which can be used at all Faith in Action program events and at your Church drives in March/April.

District Deputies received training in late February on implementing a new concept called Delta Church Drive using the Prospect Landing Page.  Once you enter a prospect’s email address through this system, the prospect will receive a personalized email from your council and Supreme will enroll them in an email marketing campaign that will help them learn more about the Knights and what we do.  This will keep prospects informed and help facilitate the next step in Becoming a Knight when the time is right.

I have requested a State Council Prospect Landing Page and will be working to have it operating by Mid-March to use at the Catholic Men’s Conference in the Seattle Archdiocese on March 30. To request your Prospect Landing Page from Supreme go to this link: http://info.kofc.org/pagerequest.html.  The screen shot below is what you will be directed to:


Once you submit, the page request form automatically sends your Membership Team an email with all the information they need to create the program.  In 2-4 days, the council receives a custom URL, available on any device, and the Lead Generation Program is ready to use.

Continue to promote Online Membership as a key component in your recruitment efforts this year.  As I continue to emphasize, it doesn’t change who we are, it simply provides a digital tool to reach men where they are in today’s world -- men who prefer using digital technology to learn, to evaluate and to help them decide on a course of action without consuming a lot of their valuable time.

In January, 8 new members joined Online in the WA Jurisdiction – same as December.  For this fraternal year, 66 members have joined Online, and 32 (48.4%) have converted to local councils.  Since inception of the program last May in our jurisdiction, 77 members have joined Online and 38 (49.3%) of them have converted to a local council.

Again, please review Membership Action Items for the month of March and the last eight months, and ensure your plans are consistent with the State Membership Action Plan.  The State Membership Action Plan can be found at the following link:  http://www.kofc-wa.org/FrontPageContent/Membership/WSCMembershipActionPlan.pdf. Use the plan as the foundation for the council plan.  It will make your planning easier and it will create synergy (Unity) throughout the Washington State Council. 

March is the next Order-wide Church Drive month.  About 40% of districts reported participation in the October Church Drive effort.  Where’s the rest?  All councils and districts are to participate and should be planning now. Ask pastors for approval to host a drive, select a weekend in March or April, order membership materials from Supreme and assign members specific duties during the membership drive.  This is a team effort and is not designed to be a one- or two-man effort.  Incorporate the Delta Church Drive concept this year.

For more details and planning assistance on how to conduct a Church Drive contact the State Membership Team or refer to the Membership Recruitment and Retention Manual, #10237 4-16, for details, https://www.kofc.org/en/resources/membership/membership_recruitment_6.pdf.  Details on planning, preparations and ordering supplies can be found here: http://www.kofc.org/un/en/members/membership/recruitment-strategies/church-drive.html

Key items for a Church Drive:

Order a Church Drive Kit from Supreme through Supplies Online.  The Church Recruitment Drive Kit provides a council with the forms and brochures needed to recruit new members. A council only needs one kit to hold a Church Drive at their parish. Please allow sufficient time between ordering the kit and your council's Recruitment Drive - recommend 2-3 weeks. Rush orders will incur additional shipping expenses.  The kit itself is free. You can order the kit in English, French or Spanish.

Each kit includes the following items:
#100, Membership Documents - 25 each
#921A, Prospect Cards - 200 each
#2773, Member Benefit Flyers - 100 each
#10067, Suggested Pulpit Announcement - 3 each
#10099, 24 Hours Can Change Your Life - 50 each
#10100, Why You Should Become a Knight
#10536, Born a Man-Become a Knight - 200 each
#10502-A, Prayer Card Fr. McGivney - 10pk/100
#10233, 10 Keys to Membership Recruiting Success
#10237, Membership Recruitment and Retention Manual - 3 each

 

Strongly Recommend ordering these additional items, 50 each: (all free, pay shipping only)

#10395-G, Protecting Families for Generations

#10537, Why Join (compliments #10536, Born a Man-Become a Knight, listed above)

#2761-G, Family Fraternal Benefits Flyer

Submit for your Prospect Landing Page now and have it up and running on a phone, tablet or computer during the Church drive. 

Attend training arranged by your District Deputy on the Delta Church Drive concept and make plans to implement it in March or April.  This concept does not call for a lot of brochures.  Also, have Join Online instructions available and a member who is tech savvy to help prospects as needed.

Have several council members on hand during the drive weekend who have been assigned specific tasks:

Information Table Captains in front of the table to provide detailed information/assistance as needed (4 per table)

Vestibule Ambassadors to greet parishioners before/after Mass, present a simple gift on behalf of the council (prayer card, council newsletter, brochure #10100), thank them for their support and extend an invitation to join while directing attention to the information table for more information (4-5 per vestibule)

Pulpit Orator (if allowed by Pastor) to give a quick overview of the Knights and direct attention to Knights in the vestibules after Mass – Pastor may be willing to do this at the end of Mass (1 per Mass)

Guy in Charge - Grand Knight/Membership Director to coordinate and oversee the drive.

Please review the Member Mission results through February 18, 2019, in this bulletin.  Due to our membership intake in the first six months, we need to bring in close to 90 new members per month across the state to catch up and meet our jurisdiction’s intake goal of 825 for the fraternal year.  If half of the jurisdiction’s councils recruit two new members each month, we will easily meet our membership goal.  Let’s step it up in the second half of the fraternal year!  We can do it with your support.

Congratulations to the Division Leaders in Membership growth as of February 18, 2019:

Division I – Council 16184, Nine Mile Falls, 75% of membership goal

Division II – Council 8102, Redmond, 180% of membership goal

Division III – Council 12583, Spokane, 200% of membership goal

Division IV – Council 11217, Shoreline, 63.64% of membership goal

Division V – Council 3307, Richland, 40.91% of membership goal

 

WSC Membership Incentives 2018-2019 are posted on WSC Website: http://kofc-wa.org/FrontPageContent/Misc/WSC-Supreme%20Incentives%202017-2018.pdf.

WSC Star Recruiter Pin (pictured below)

I mailed several Star Recruiter pins and letters on February 16.  More will be mailed in the coming weeks. Grand Knights/District Deputies – for Proposers to receive a Star Recruiter Pin per new member recruited, please send me the following information soon after the Admission Degree:

Proposer’s Name and the number of new members recruited

Mailing Address

Phone

Email

Send the information via email to membership@kofc-wa.org.

New members will receive a WSC Welcome Letter the month following their Admission Degree.

Remember, we are all responsible for membership growth.

And through God’s Grace, we will:

Strengthen our Faith; Build Better and Stronger Parishes; Become Better Husbands, Fathers and Brothers; Build Stronger Families and Communities.

 



 

 

Vivat Jesus!

Fraternally,

Greg

Gregory S. Mahoney

State Advocate

State Membership Director

Washington State Council

Knights of Columbus

Membership@kofc-wa.org

425-441-8113

703-969-1888 (C)




Membership Programs

Recruitment & Development West

Recruitment & Development East

New Council Development & Round Table

Retention Chairman

Hispanic Member Development West

Hispanic Member Development East

Online Membership

Young Adult Advisory Group

Retention Committee

Email webmaster@kofc-wa.org